Episode 22•3 min read
Moving House, Losing Momentum
We moved after 15 years in the same house. The boxes got unpacked eventually. The momentum from the launch did not.
Read Episode →All Episodes
Follow the complete journey from problem to solution
Episode 21•2 min read
The Name Problem
Every conversation starts with 'how do you spell that?' A marketing person told me the name is a mental block. She might be right.
Read Episode →Episode 20•4 min read
We Can't Do This Alone
We tried to find a marketing person. Nobody works for free on someone else's passion project. The VC question isn't about money.
Read Episode →Episode 19•3 min read
They Went to a Different Bar
I asked them if they'd come to my event. Then I watched them arrange to go somewhere else. Same night.
Read Episode →Episode 18•4 min read
Why Do People Use Apps They Hate?
People complain that other apps are garbage. Mine does what they're asking for. They keep using the garbage. I can't figure it out.
Read Episode →Episode 17•5 min read
We Go to Every Event
Me and my son attend every single event. Partly to fix things. Partly to make up the numbers. Partly because we're terrified nobody will show up.
Read Episode →Episode 16•3 min read
600 People Who Forgot We Existed
We had 600 people on a mailing list. Some had been waiting five months. By the time we emailed them, most had no idea who we were.
Read Episode →Episode 15•4 min read
A Login for One Person
Apple rejected us because their reviewer couldn't figure out OAuth. So we built an entire login system for one person.
Read Episode →Episode 14•3 min read
Reaching Across an Ocean of Silence
I found my biological father lives four streets from where my mum grew up. I reached out. Two months later, only silence.
Read Episode →Episode 13•4 min read
Crickets, Then a Click
A month of digital ads got seven signups. My son with a roll of tape and some flyers got three in one evening.
Read Episode →Episode 12•5 min read
Connection Without Forcing It
Knowing what you are doesn't always help with what to do about it. A practical guide for people who connect differently.
Read Episode →Episode 11•4 min read
When Belonging Doesn't Belong to You
I could be in a room full of people and still feel like I was on the outside looking in. Then I found a word for it: otrovert.
Read Episode →Episode 10•3 min read
When You Launch to Crickets
I refreshed the waitlist dashboard again. Still the same number. I'd been sitting there fantasizing about server capacity while nobody signed up.
Read Episode →Episode 9•4 min read
Right Before You Launch
The app is done. Or done enough. And now I feel sick. The part nobody prepares you for isn't the tech. It's the being seen.
Read Episode →Episode 8•4 min read
Being Known (And the People Who Tried)
Real connection isn't being liked or followed. It's being understood. A Father's Day reflection on the quiet people who showed up.
Read Episode →Episode 7•5 min read
Why 'Finding Your People' Is a Myth
Your perfect tribe isn't out there waiting. Real friendships aren't discovered, they're negotiated. Stop searching. Start building.
Read Episode →Episode 6•3 min read
They Got You There, Then Left
I had a great conversation at a meetup. We didn't exchange numbers. The platform got us in the same room and then its job was done.
Read Episode →Episode 5•3 min read
The Moment We All Miss
You had a good conversation. You laughed. Then you left without following up. I do this all the time. My brain processes the social signal on a 24-hour delay.
Read Episode →Episode 4•2 min read
So I Built Something...
I didn't set out to build an app. I just didn't want to feel lonely anymore. Everything I tried gave me events, not people.
Read Episode →Episode 3•4 min read
You Need a Spark, Not an Event
You went. You showed up. You talked to people. So why did you leave feeling lonelier? Because activity isn't intimacy.
Read Episode →Episode 2•4 min read
Why Making Friends Feels Impossible
As a kid, friendship was automatic. As an adult, it's a Rubik's Cube in the dark. The science behind why connection got so hard.
Read Episode →Episode 1•6 min read
The Friday Night That Changed It All
At 9:17 PM on a Friday, scrolling through contacts I hadn't spoken to in months, I realized I wasn't bored. I was lonely.
Read Episode →